Post by account_disabled on Dec 1, 2023 21:22:39 GMT -8
Moz’s tools can conduct backlink analysis, perform keyword research, and suggest helpful hints to make your content stronger.
3. Capitalize On the Competition’s Success
Now that you know what’s working for your competition, it’s time to use it to your advantage. How you go about this will largely depend on what your research reveals.
If you see that your C Level Executive Email Lists competitors are using keywords that you’re not, then it’s time to work them into your own site.
If they’re pulling in a great deal of traffic with a certain blog topic, can you write one of your own that’s longer and even more thorough?
It’s also important to notice where your competition falls short. For instance, maybe they’ve got great content but no images.
This could be your chance to get a leg up, as BuzzSumo found that articles with images every 100 words or so are twice as likely to be shared as opposed to blogs without images.
Remember when we talked about how backlinks can help increase your SERPs? Generating great content is an excellent way to increase the odds of another site linking back to your page.
But why stop there? Sometimes the best way to get a great site to backlink to your page is simply to reach out and ask.
Just keep in mind that the key to successfully utilizing this tactic lies in being specific and intentional.
Being featured on spammy or questionable sites can actually do you more harm than good.
Reach out to sites that it would actually be flattering to be featured on, preferably those that are relevant to your industry.
It’s also important to understand the difference between dofollow and nofollow backlinks.
Nofollow backlinks are those that won’t do your ranking any favors. The nofollow concept was developed as a way to keep spammers from attempting to artificially boost their rankings by flooding comment sections, social media platforms, and even Wikipedia with mentions of their own companies.
3. Capitalize On the Competition’s Success
Now that you know what’s working for your competition, it’s time to use it to your advantage. How you go about this will largely depend on what your research reveals.
If you see that your C Level Executive Email Lists competitors are using keywords that you’re not, then it’s time to work them into your own site.
If they’re pulling in a great deal of traffic with a certain blog topic, can you write one of your own that’s longer and even more thorough?
It’s also important to notice where your competition falls short. For instance, maybe they’ve got great content but no images.
This could be your chance to get a leg up, as BuzzSumo found that articles with images every 100 words or so are twice as likely to be shared as opposed to blogs without images.
Remember when we talked about how backlinks can help increase your SERPs? Generating great content is an excellent way to increase the odds of another site linking back to your page.
But why stop there? Sometimes the best way to get a great site to backlink to your page is simply to reach out and ask.
Just keep in mind that the key to successfully utilizing this tactic lies in being specific and intentional.
Being featured on spammy or questionable sites can actually do you more harm than good.
Reach out to sites that it would actually be flattering to be featured on, preferably those that are relevant to your industry.
It’s also important to understand the difference between dofollow and nofollow backlinks.
Nofollow backlinks are those that won’t do your ranking any favors. The nofollow concept was developed as a way to keep spammers from attempting to artificially boost their rankings by flooding comment sections, social media platforms, and even Wikipedia with mentions of their own companies.